Friday, March 30, 2007

Your Entire Article Content Is Under Scrutiny From Google

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If you are writing articles for the purpose of off page SEO it is time to consider just how swiftly Googles algorithm is changing over a short period off time. We don't need to concern ourselves too much with the other search engines at this time. You will have heard many times that unique content is King, and it still is, but you must also consider that contextual relevance is now Queen.

The whole way of thinking behind article content is being changed. Semantics, overall page theme, phrase matching, (comparisons with millions of other similar pages in their index to see if phrases are relevant to the topic / theme), and even the use of buzz or niche words - eg woodworkers, surfers, stamp collectors or whatever all have their own specialised words and phrases which would mean nothing to the rest of us. This is just a part of what Google will use to determine how important and relevant your article actually is to them.

This ongoing war between the guys who find a chink in Googles armour and then write software to exploit it will never stop. This is human nature. The thing is that these guys pushing their "latest, most powerful" scripts and PC applications have a good job for life. There are always millions of people who are quick enough to snap up their $97 products if there is a hint they can get to #1 without doing any work.

They have customers for life. As soon as Google addresses an issue then another script is on the market and so the loop continues. The sad thing is that the buyers of these scripts are spending so much time trying to be "smart" they probably never actually build a business.

A similar problem exists with the use of Private Label Rights articles. There is little wrong in principal with using PLR properly, they can give you some great ideas to get started, but the vast majority of users who have downloaded 1000 articles either free or for next to no cost simply load them up and fire them out onto the Net without even looking at them! This, together with spinning software is the cause for the incredible amount of useless and senseless junk on the Internet that Google is determined to deal with. And rightly so.

There is no doubt that the duplicate content issue is presently a huge cause for concern for Google. We all know that there was never any penalty imposed by Google for Duplicates. They simply ignored them. Weight being given to the oldest most relevant content.

It is unlikely that we shall see any penalty against duplicate content as it is quite reasonable to expect more than one version of an article on different websites. What we may see is penalties against what Google determines to be spun, low quality content with no relevance. I will not speculate on these penalties but we may have an issue on exactly what is determined to be sub standard content.

It would seem that the days of us "leading" Google into what our content is all about through the use of titles, keyword density, file names and so on is coming to end. Once the programming is in place it may well be that all we have to do is to write naturally with a certain amount of passion about a theme we have an interest in or have researched well. MMmmmm! Didn't we use to do this before search engines and algorithms and programmers came on the scene?


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Wednesday, March 28, 2007

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Freelance Copywriting Jobs

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You can find that there are numerous freelance copywriting jobs out there. Within this article today, we'll look at a couple of the different websites and how you can make sure to set yourself apart from all of the other freelancers out there.

Our first task is to identify the different marketplaces where you should have a subscription. The website that will be profiled first is www.elance.com. This particular marketplace has a very strong following as more than 100,000 potential customers come by the website each week. You are able to sign up to sell your services and the system allows you to upload your best work to sell yourself to potential clients. There is also a search agents in place so that you can have jobs that meet your criteria e-mailed to you on a daily basis. Cost for a subscription to this particular website can range from eight dollars per month up to one hundred twenty dollars per month.

The second website which you should look to register for it is www.guru.com. This is actually the largest online freelance marketplace on the Internet to look for online jobs including freelance copywriting jobs. The capabilities of this website are similar to the ones that were posted in the paragraph above for that particular website. It has a service provider base of over 481,000 people. If you live in Europe, you can use both of these websites as well as a European challenge to these two, which is found at www.getafreelancer.com. There are many other websites that also offer a freelance online marketplace and one of these is www.directfreelance.com.

This should get you started in being able to find different websites and which you can bid on projects. When you are bidding on projects, companies that are looking at the bids will not be looking just at price but also at how their work will be done. To do this you will want to set yourself apart. The way that you can set yourself apart in creating a bid is to include copies of your best work but also make sure that you include testimonials along with a sales letter on why you will be the best party bidding on this particular project. By doing this, you will be tailoring your message to the particular party and you will be showing them examples of your past work along with happy clients. This will help improve your credibility and firmly anchor you as a potential candidate who can get the job done. Many copywriters do not have a website today so if you take the opportunity to create a website, you will find that you could have a competitive advantage in the freelance copywriting jobs market.

Hopefully this article on freelance copywriting jobs has helped you. It is important to know which websites you should use in finding work but it is also important to find ways to set yourself apart. By creating a website as well as creating an advertising package that shows off your best side, you are setting yourself up to stand apart from other freelancers. You are selling yourself when you create this package so keep that in mind.


Ronald Piper is an online researcher who publishes new information on specialized topics. He provides daily, relevant information and updated content on your favorite interests. To view more articles related to this particular subject, please visit his website at: ronaldpiper.com

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Friday, March 16, 2007

Submit Articles to Rise to the Top of the Internet

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So, you have the best thing since sliced bread. With the right marketing, you could really make an impact on the internet. You might even corner your niche, or even become a top 30 website.

But you need to become more important on the internet (backlinks) and you need to get the word out about your website.

You've done the usual submit to link directories, maybe even swapped a couple of links with like-topic websites. But, from there it keeps coming back to paid advertisements, which can take a hefty budget.

Don't despair, there are simpler ways that most webmasters won't mention.

Articles.
Yes, just write articles. There are some guidelines however that you need to look at.

LENGTH
You really need to write 500 words or more to get the attention of most websites and article directories. Many consider under 500 to not have enough substance. Easy one to fulfill.

CONTENT
You need to give something to the reader. Free advice, free information, something of that nature. You are not selling with this article, and it is not an ad. You are giving to receive, and if you provide good information, readers will want to follow the link in the resource to your website. You are trying to show your expert status in your topic, afterall.

RESOURCE
Normally at the end of the article is a resource paragraph, a small blurb about you and your website. This is where you quickly entice the user to find out more information. Remember to send them to a relevant page, which is not necessarily your main website page.

WHERE TO SUBMIT IT
This is the fun part. This is where you actually submit your articles to article directories to start them in their circulation. Just search for article directory on Google and you'll find many very quickly. The more places you can get it out to, the more you'll stand to gain from the article. In this aspect, many like article submission services as it frees time to write articles and take care of other website-related issues.

There are a couple of things you should research before writing up your article.

One is, who is your target audience, and what info do they want to devour?

The second is, what are your target keywords that you should be using in your links back to your website, and note that these should vary.

In addition, absolutely deep-link your website instead of sending all links to your main page. For one, search engines love this. It shows a more thorough integration into the internet, and helps establish your importance. This also can really give your potential page rank a boost.

You stand to gain many things from writing articles and giving out free information. It makes you an instant expert, you get very valuable backlinks, your search engine ranking will go up as a result of the backlinks, and the target you get from your articles is laser-targetted and they are ready to see what else you have to say. Pre-qualified traffic, the perfect kind.


Tony Kristovich is the owner of http://www.eArticlesOnline.com, an article submission directory where you can find more great information on writing articles, site promotion and also submit your own articles for massive exposure.

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Thursday, March 15, 2007

To Write Or Not To Write

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She was sitting inside a public transportation; then, all of the sudden, thoughts suddenly seem to swirl inside her head and she ached to be with a notepad and pen so she could write them all down. She finds a notepad and a pen, she is lucky and the thoughts became words. She does not find them, she gets upset as the thoughts she was nursing so tenderly like a baby dissipated like dust into the winds.

That is how writers go about in their daily lives. There are moments when they could think of nothing to write at all and times when they are bombarded with so many ideas that their hands could not keep up or the inks of their pens would run out, whatever comes first.

But there is always a question that bugs every writer, and that is, To write or not to write? When they are faced with the opportunity of writing about something that is not their forte, would they or would they rather not write about it?

Writers who desperately need to earn a living will have no other choice but to go on and write anything that will get in the bucks. But, comes the mental block, how will they go about writing about something that they are not even passionate about? How could a poet write about the technical aspects of a car? How could a literary writer do a news article on something as horrid as a vehicular accident?

Here are tips on how to be a flexible writer:

Research, research, research...


Chris Kennelly is a writer for our article directory and directory submission services at Free Articles and Ezines Find out more about our top articles on To Write or Not to Write Free Article Directory Blog

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Sunday, March 11, 2007

Freelance Writing Online: Some Hard and Fast Facts

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If there is one maxim that has continued to remain true about the Internet it is that "Content is King". The fact that website owners need fresh and relevant content to keep browsers coming back to their website means that there is a secondary market for content creation.

This of course has created a wonderful opportunity for freelance writers who can spend their time creating content for others and be paid for it. But before you throw in your day jobs, register your profile with Elance or Guru and start banging away on your laptop, let's look at some of the truisms of the market so that you can enter the opportunity with open eyes.

Firstly, let's deal with the question of how much money you can make. Will you make a million dollars? No. Only very high profile offline authors make this sort of money. Is it possible to make $80- $100k per year. The answer is yes but like anything it will require some hard work and a dash of entrepreneurial spirit. In fact, to be truly successful you will need to spend nearly as much time marketing yourself as you will creating content. To command this type of income you will also most likely need to augment your writing efforts with some affiliate marketing. This isn't difficult: you still create content but you will also make sure that you embed some of your own affiliate links in the content that you create.

It also depends on your agenda. If you're looking to make a full time income then those figures are within your reach. If however, you're a student for instance and therefore do not have as much time at your disposal, then a $20k per annum secondary income at the upper end would be the more likely scenario.

Do you have to be a good writer to succeed online? No. In fact being a good writer may actually be a hindrance: simply for the fact that your work may not be appreciated and command the price that you feel it's worth. The nature of the market that you will be dealing with is one that is after fast and relatively cheap content. They're not after high quality writing so don't try and be Shakespeare. All you really need is a decent grasp of spelling and punctuation and be able to write in a conversational tone. Easy? You bet.

Do you need to have a subject specialty? Once again the answer is no and if you do specialise then you may be severely denting your income prospects. The secret here is to not put all your eggs in one basket. You want to have multiple sources of income: this means not only a multiplicity of subjects but also a multiplicity off avenues to get your writing out there. Bidding at auction sites such as Guru.com and Elance.com is certainly one way of getting the dollars in but it does not preclude creating monetised blogs or writing and submitting articles with embedded links.

It helps when writing online for a living to think outside the box. You can certainly make a steady income from just writing alone but by tweaking and monetising your approach with affiliate marketing you can put yourself in a position to really explode your income.


Scott is a successful freelance writer who makes the bulk of his income by writing online. To learn how you can create a secondary income through pursuing freelance writing opportunities go to http://www.writingforincome.com

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Wednesday, March 07, 2007

Why Your Freelance Writing Talents Are Desperately Needed


You may or may not have heard this before - On the Internet: Content is King. Or to put it another way: the websites that deliver the most up-to-date and relevant content also tend to be the most popular. And if the website(s) in question have a commercial aspect to them, which is most of them; then popularity goes onto equate with increased income for the website owner.

The explosive growth of the Internet and the attendant growth of Internet related commerce has created an unprecedented demand for written content. Now the fact of the matter is that is very rare for webmasters to go about each day creating this content themselves. They simply don't have the time. What you will find is that they source the content from elsewhere and are happy to pay for it.

You can see where this is going, can't you? If Webmasters are happy to pay for outsourced content then there is an obvious opportunity for freelance writes to create that content and get paid for it.

It gets better: Not only is there a demand for freelance writing skills but some specific online markets have sprung up that allow freelance writers to present their wares as it were. Webmasters know to go to these markets to secure outsourced content so it really streamlines the process of selling your writing skills.

It gets better still: The constantly evolving nature of the Internet means that new avenues are continually springing up - all of which are in need of new content. If it's not website owners that need sales copy, then it'll be bloggers who need fresh content for their blog readers. And if it's not blog owners that need content, then it'll be article directories looking for more content so that webmasters keep coming back to them. And so on and so on. If there's one thing the Internet is not: it is static. Opportunities abound wherever you look and content creation is one of the biggest of them.

Two of the biggest and most popular online auction sites are Elance.com and Guru.com. Webmasters know that they can go to these central resources, create a job description, and then have freelance writers bid to do that work. It works like a dutch auction with the lowest bidder usually, though not always, winning the bid and securing the job. Of course once you've done good work for someone once, they may opt to bypass the bidding process the next time around and work with you directly.

The beauty about selling your freelance writing skills these agencies is that not only do they provide an efficient marketplace for you to sell your skills but they also act as a governing body to ensure that your invoice is paid within 30 days or sooner. People that do pay you late on these sites tend to get kicked off. In that respect it is very similar to the eBay auction system except that you are dealing with writing services instead of "shipped goods".

If you're a writer looking to make an income by writing online then it behoves you to make yourself visible where the buyers of content all go to shop. Elance.com and Guru.com are the best places to start.


Scott is a successful freelance writer who makes the bulk of his income by writing online. To learn how you can create a secondary income through pursuing freelance writing opportunities go to http://www.writingforincome.com

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