Friday, January 19, 2007

How to Write Attention-Grabbing Headlines

Editor Note: Your headline might be the most important part of any body of writing on the web. Shane Wilson gets right to the point of how and why.
This article is written with sales letters and advertising in mind but the guidlines Shane has outlined below work equally as well with any type of article. After all, when you write an article you are selling yourself.
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Reach out and grab your readers with attractive, click persuasive and winning headlines. Watch as your promotional ROI (return on investment) increases fast! Follow the steps below and turn those browsers into buyers by sucking them into your advertisement or sales page with irresistible Headlines.

Below are 7 ways that you can attract readers and more importantly buyers of your product or service. If you use one or all of them it does not matter, just use these techniques I have outlined for you.

(a) How To... This is one of the top performing headlines...


Shane Wilson has been marketing online for years. He has many successful sites that cater to up and coming business people online. You can learn more about Shane at his blog located at my Blog http://www.nexusgate.com/blog. Thank you.

Article Source: Bytepowered Articles

Monday, January 15, 2007

An Expert's Tactic to Finding Popular Topics for Website Content Revealed

Editor Note: Sometimes deciding what draws visitors to your web site is a webmaster, blog or ezine author's biggest challenge. Jason Waganer has some good ideas about finding the right content for your theme or topic.
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Are you seeking a tactic to generate ideas for content that will make your blog elite? Do you need articles that provides readers with precisely what they're looking for and keeps them returning again and again?

If so, you may be curious exactly how to accomplish this feat. After all, you're not a fortune teller. But you can be the next best thing - a savvy marketer. There's a way to learn what your market is looking for - and it's simpler than you probably thought.

Let's say your blog is about German Shepherds. This is just an example. What you would do is become a member of every German Shepherd-related message board and online forum you could find.

Then read anything you can. You will learn more about what dog owners need to know at these places than anywhere else.

Look for questions - then look for a way to answer them through in-depth and enjoyable articles. Your target audience will see...




Jason Waganer runs the popular "Free Monthly Content" membership site, which provides 100 percent original; keyword targeted free web site content each month. Website owners are encouraged to visit www.FreeMonthlyContent.com today and sign up to start receiving absolutely free web site articles each month.

Article Source: Bytepowered Articles

Saturday, January 13, 2007

Article Writing: How Do You Write For Quality?

Editor Note:
Steve Dempster has seen the short cuts authors use to crank out articles quickly. I too see these short cuts on a daily basis and they just don't work in the long run. This article is good advice for new authors and pros alike.


Article directories receive hundreds of articles daily - but why do some articles perform better than others? In this article we examine some of the reasons.

Article writing, for a competent writer, is a fairly easy discipline. The task is to write an informative and interesting piece of work in the range of some 400-1200 words. Yet many articles that I, as an article directory editor, have seen are just not up to the mark. Why is that? Let's leave aside for the moment the ones that are grammatically poor or have been obviously assembled by cherry-picking several sources of information.

The function of an article written with the express intent of being reproduced throughout the internet on blogs, ezines and the like is to sell a product - indirectly. It should be written in such a fashion that the reader's interest is piqued and then held until the article's conclusion, resulting in a level of interest that stimulates the reader to click through to the author's site, link or whatever.

Poor articles do not achieve this goal for a variety of reasons and most of these can be summarised by the following points: ...



Steve Dempster writes fiction, copy and articles for the web. His directory site can be found here or for more writing info see his site I Want To Write!

Article Source: Bytepowered Articles

Five Optical Illusions To Make Your Writing Look Smarter, Sharper

Editors Note: Daphne Gray-Grant has posted another must read article for web writers that offers 5 tips for making or articles look great. Article directories and webmasters love to see articles formatted in a clean, clear and easy to read way. These 5 tips will make your articles stand out from the ordinary.



*The artwork of M.C. Escher shows crazy worlds in which staircases appear to go nowhere and people "sit" upside down or sideways.

*The plywood pillar at your local museum is painted a creamy, mottled white, with deep grey veins and other imperfections so it looks like real marble.

*When you put your dinner on a 12-inch plate instead of a 17-inch one, you eat less food and feel more satisfied by it.

What do these three facts have in common? They are all optical illusions. Illusions are important in writing, too. A piece that looks great will read better than one that is visually dull or confusing.

I'm old enough to have attended college when students commonly submitted essays written by hand. But even back in those dark, pre-computer ages, I learned pretty quickly that typewriting my work guaranteed a grade that was at least 10% higher! Anyone who doesn't pay attention to presentation is like the college student who insists on writing by hand -- or the chef who slaves over a luscious five-star meal and then slops it onto a blue plastic plate. But here's the good news. It's easy to improve your writing presentation. Let me give you five simple tricks you can adopt.

1) ...




A former journalist, Daphne Gray-Grant is a writing and editing coach who helps people writer better, faster. Visit her website at http://www.publicationcoach.com where you can sign up for her free weekly newsletter on power writing.

Article Source: Bytepowered Articles

Wednesday, January 03, 2007

The Three Biggest Mistakes That Webwriters Make




Writing for the web sometimes seems like a mysterious, almost mystical process. It's also the subject of much conflicting advice.

"Write short," say some experts. People who read the Internet only scan. "Nah," retort others. "Be absolutely sure you answer all of the customers' questions. Write as long as you need to make the sale."

Instead of getting stuck in the long-versus-short debate, I like to cut through the bafflegab by focusing on a web writing trick that's wonderfully simple, straightforward and non-controversial. It is: Think like your customer.

Why? The reason is simple. If you think like your customer, more people will read your website and if you're selling something, more of them will buy.

If you doubt the effectiveness of this advice, I urge you to imagine yourself walking into a retail shop. How would you feel if the clerk was dressed in a Chanel jacket, looked down her nose at you, frowned and turned in the opposite direction when you asked her a question?

Not a very welcoming thought, is it?

But funnily enough, many websites give the impression of being "guarded" by an equally fussy, snobbish clerk. How?

It's the writing...


Need to write better, faster? Sign up for Power Writing. Daphne Gray-Grant, a former journalist, and author of this article, is a writing and editing coach. Power Writing is her weekly newsletter and it's free. Sign up at http://www.publicationcoach.com

Article Source: Bytepowered Articles

The 3 Things You Must Remember When Writing Your Sales Letter



Writing sales copy is a learnable skill. You aren't writing the next great novel but a short novella that persuades your reader to your desired action. Sales letters are really salesmanship in print. Have you listened to a good salesman before? Not the typical used car type but the smooth salesman who has a quality conversation with you. You have walked out of the store with a new widget and you are convinced it is the smartest purchase you've made all year.

This type of salesmanship is learnable and easier since it's in print. In print you have the opportunity to change your mistakes before publication. However, you don't have the chance to modify your information based on the reader's objections.

The first step is to outline and plan your information so that the points flow seamlessly through the letter. In order to do that...


Jo Han Mok is a #1 bestselling author and frequent featured speaker at Internet Marketing bootcamps and conferences. Visit his website for a simple step-by-step plan to profit online in 21 days or less!
http://www.SuperFastProfit.com

Article Source: Bytepowered Articles and Guides

Saturday, December 30, 2006

The Effect of Language Translation Scripts on Author Professionalism




You may have seen some of the latest releases of translation software on the market these days. The ones that will translate your website into 8 to 10 different languages seamlessly. These translation programs, to some extent, do work and add some benefit. But how much benefit?

For many of us, English is our first language, and at least in America, it is the language for business. The internet is chalk full of websites authored in the English language. But business and communication is global. Recent statistics reveal that for the vast majority of internet users online throughout the world, English is not their first language. Roughly two thirds of the global internet user crowd, do not use English. What does this mean for the English language business or communication internet industries? Well, simply, that they are not "language friendly" to the majority of internet users world wide. The solution ...



Angela Abbette writes for http://www.hitkingdom.com and is a user of the language translation script found at http://www.upublish.info/translate.html

Article Source: Bytepowered Articles