Wednesday, January 03, 2007

The 3 Things You Must Remember When Writing Your Sales Letter



Writing sales copy is a learnable skill. You aren't writing the next great novel but a short novella that persuades your reader to your desired action. Sales letters are really salesmanship in print. Have you listened to a good salesman before? Not the typical used car type but the smooth salesman who has a quality conversation with you. You have walked out of the store with a new widget and you are convinced it is the smartest purchase you've made all year.

This type of salesmanship is learnable and easier since it's in print. In print you have the opportunity to change your mistakes before publication. However, you don't have the chance to modify your information based on the reader's objections.

The first step is to outline and plan your information so that the points flow seamlessly through the letter. In order to do that...


Jo Han Mok is a #1 bestselling author and frequent featured speaker at Internet Marketing bootcamps and conferences. Visit his website for a simple step-by-step plan to profit online in 21 days or less!
http://www.SuperFastProfit.com

Article Source: Bytepowered Articles and Guides

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